All Episodes
Episodes
EP 24: The Forgotten Art Of Lead Gen & Lead Tracking With Lauren Najar
Struggling to turn your followers into paying clients? You’re not alone. In this episode of the Piece of Cake Marketing Podcast, host Peyton sits down with business coach Lauren Najar to uncover the forgotten art of...
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EP 23: To Niche, Or Not To Niche? Find Your Corner In The Market Without Putting Yourself In A Box
If you've ever felt pressure to niche down in a way that feels forced, restrictive, or like it puts you in a box, this conversation is for you. I'm breaking down how to actually niche in alignment—without sacrificing...
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EP 22: How To Make The Most Of Every Conference Or Event You Walk Into With Jordan Gill
Tune into episode 22 of the Piece Of Cake Marketing Podcast, where I chat with the founder of Systems Saved Me, event queen Jordan Gill.
Jordan breaks down:
How she finds aligned events to attend in the online...
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EP 21: A Sneak Peek Into Build Your Own Brand Conference & Lyndsey Akers' PR Breakout Session
Ever wondered what PR is all about, and how you can leverage it as a solopreneur who's not famous? Not connected yet?
Join me for episode 21 of the Piece Of Cake Marketing podcast, with guest Lyndsey Akers.
Lyndsey...
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EP 20: How To Use Threads To Grow Your Personal Brand
Threads isn’t just another social media platform—it’s quickly becoming one of the most powerful tools for organic growth, real conversations, and building a magnetic personal brand in 2025.
In this episode, I’m giving...
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EP 19: You Can Always Get MORE Visible As A Personal Brand
What does it really mean to get visible in 2025? It's not just more reels, more carousels, or more content production.
In this episode of the Piece of Cake Marketing Podcast, I'm exploring the new era of real...
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EP 18: 3 Steps To Attract Clients Who Will Achieve The Transformation Of Your Offer
Tired of attracting clients who ghost you, don’t do the work, or simply aren’t ready to make a change?
In this episode, I'll take you through the client pre-qualification process I help my clients implement in their...
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EP 17: Your Mama Told You Not To Boast & It's Killing Your Conversion
Many clients all come to me with the same belief: That they shouldn't be too "bold" or "braggy" about themselves online. Most women in business find it hard to talk about themselves, and unfortunately that's a huge...
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EP 16: Hate Networking? Try Again (like this)
Do you find yourself steering clear of networking? Maybe you're an introvert, or have had negative experiences with networking and in-person events. In this episode, I'll be begging you to try again with a few things...
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EP 15: Sales Copy Without The Ick With Lucy Bedewi (My Write Hand Woman)
Tune into episode 15 with Lucy Bedewi, of My Write Hand Woman, to hear how she writes sales copy WITHOUT the ick! Your sales copy is one of the most important customer facing skills you need to master in your...
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EP 14: Is Pain Point Marketing Unethical?
If there's one thing I know about marketing, it's that new trends circulate all the time. One of the latest I've seen? That you should forgo pain point marketing all together and focus strictly on desire. In this...
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EP 13: Get Offline! You're not an E.R. surgeon.
Do you have a hard time resting? Me too. But here's what I've learned: If you don't, your body or mind will make you. Allow yourself rest, you don't work in the ER! Your business, clients, social media audience will...
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