EP 14: Is Pain Point Marketing Unethical?

Season #1

If there's one thing I know about marketing, it's that new trends circulate all the time. One of the latest I've seen? That you should forgo pain point marketing all together and focus strictly on desire.

In this episode of the Piece Of Cake Marketing podcast, I'll give you the down low on why pain point marketing is a staple in my marketing strategy, and how I do it without feeling salesy or icky.

Problems and pain are our motivators, and when we stop talking about the problems our potential clients face we make it even harder to connect with us, and see that we can help them solve it.

Tune in and shift your whole mindset around using problem awareness content and marketing in your business, and let us know what you think in the reviews.

Learn more about my signature program Piece Of Cake Copy: https://payton-moran-495e.mykajabi.com/pieceofcakecopy

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